Our Story
We promote learning and develop potential
through innovation and technology
Become a young reader's new best friend
Our Founder
Our founder, Sigbjørn Dugal, wanted to give his children more opportunities to read. However, he was surprised to find that children's books were inaccessible, mostly online. This inspired him to start the Pickatale project, and the world of reading changed.
Our Purpose
To advance the next generation of learners, Piackatale was founded in Norway.Pickatale was carved out of the Norwegian educational crown and quickly expanded into homes and schools across the country. Today, Pickatale's reputation and popularity have grown and spread across the world.
Our Mission
- Pickatale is committed to helping schools and families unlock the joy of reading, helping children excel academically, socially, and emotionally.
- Reading can change lives – both for the reader and those around them.
- Education is the key to creating a better world, and at Pickatale, we are on a mission to improve education. To ensure that future generations are well prepared for the development of society.
Inspiring reading by world of reading stories
Discovering world of books and more than 2,500+ interesting-content books

